My WHY!

This is the WHY behind the my Boujee concept for my brand.

Growing up I absolutely hated when my friends and family would refer to me as being Boujee. The way they would say it always sounded so negative and condescending as if I had a snobbish aura. This really bothered me and ultimately caused me to dim my own light out of fear of not being accepted by my peers.

Why does my boujeeness bother or offend you?

Being Boujee doesn’t mean your a snob! It’s not a negative connotation. Being a Boujee Little Black Girl was my affirmation of the woman I aim to become.

My Boujeeness is not defined by negativity it’s defined by my passion, sophistication, creativity, attention to detail and desire to experience everything life has to offer. Think about it this way, being boujee is adding value to the perception you have of yourself. I encourage you to start indulging in your inner Boujeeness you deserve it!

PS. I made this sweater the morning of my photoshop and it's everything I dreamed it would be . This shows being boujee is not about being rich it’s a mindset.

Thank you for following me! I hope you enjoy the ride!